In the ever-evolving world of beauty, choosing the right makeup brand can be overwhelming. With so many options, it’s essential to find brands that align with your values, skin type, and beauty goals. Here’s a rundown of some of the best makeup brands that are making waves in 2024, offering everything from luxury to drugstore options.
1. Fenty Beauty
Since its launch in 2017 by Rihanna, Fenty Beauty has revolutionized the beauty industry with its commitment to inclusivity. The brand’s Pro Filt’r Soft Matte Longwear Foundation, available in 50+ shades, set a new standard for diversity. Fenty’s range includes everything from highly pigmented lipsticks to radiant highlighters, all designed to suit every skin tone.
Best Products:
- Pro Filt’r Soft Matte Longwear Foundation
- Gloss Bomb Universal Lip Luminizer
- Killawatt Freestyle Highlighter
2. Charlotte Tilbury
Charlotte Tilbury is a luxury brand known for its glamorous, red-carpet-ready products. The brand’s makeup line is beloved by celebrities and makeup artists alike for its ability to create flawless, glowing skin. Charlotte Tilbury’s Pillow Talk collection has become iconic, with universally flattering shades that work for all skin tones.
Best Products:
- Pillow Talk Lip Cheat Lip Liner
- Airbrush Flawless Foundation
- Hollywood Flawless Filter
3. NARS
NARS is a cult-favorite brand known for its bold, edgy approach to beauty. With a focus on high-quality, innovative formulas, NARS offers a range of products that are perfect for both everyday wear and more daring looks. The brand’s Orgasm blush is a staple in many makeup bags, thanks to its universally flattering peachy-pink hue.
Best Products:
- Orgasm Blush
- Radiant Creamy Concealer
- Audacious Lipstick
4. MAC Cosmetics
MAC Cosmetics is a veteran in the makeup world, known for its vast range of products and colors. From professional makeup artists to beauty enthusiasts, MAC has something for everyone. The brand’s lipsticks are legendary, with shades like Ruby Woo achieving iconic status.
Best Products:
- Studio Fix Fluid SPF 15 Foundation
- Prep + Prime Fix+ Setting Spray
- Ruby Woo Lipstick
5. Pat McGrath Labs
Pat McGrath, one of the most influential makeup artists in the world, launched her eponymous brand to much acclaim. Pat McGrath Labs is known for its luxurious packaging and high-performance products. The brand’s eyeshadow palettes are especially coveted, with rich, pigmented shades that blend seamlessly.
Best Products:
- Mothership Eyeshadow Palettes
- Skin Fetish: Sublime Perfection Foundation
- Lust: Gloss
6. Maybelline New York
Maybelline is a drugstore staple that delivers high-quality products at affordable prices. Known for its iconic Great Lash Mascara and Fit Me Foundation, Maybelline continues to innovate with new launches that cater to a wide range of skin tones and preferences.
Best Products:
- Fit Me Matte + Poreless Foundation
- Great Lash Mascara
- SuperStay Matte Ink Liquid Lipstick
7. Urban Decay
Urban Decay is synonymous with bold, edgy makeup. The brand made a name for itself with its Naked Eyeshadow Palettes, which have become a go-to for neutral eye looks. Urban Decay’s setting sprays are also a must-have for keeping makeup in place all day.
Best Products:
- Naked Eyeshadow Palettes
- All Nighter Setting Spray
- Vice Lipstick
8. Anastasia Beverly Hills
Anastasia Beverly Hills is the go-to brand for perfect brows, but its product range extends far beyond. Known for its high-quality brow products, eyeshadow palettes, and contour kits, the brand is a favorite among beauty enthusiasts who seek precision and pigment.
Best Products:
- Dipbrow Pomade
- Modern Renaissance Eyeshadow Palette
- Brow Wiz
9. Dior
Dior is a luxury brand that offers timeless elegance in its makeup products. From the beautifully packaged lipsticks to the radiant foundations, Dior products exude sophistication. Dior’s Lip Glow is a cult favorite for its hydrating formula and subtle tint.
Best Products:
- Dior Backstage Face & Body Foundation
- Rouge Dior Lipstick
- Dior Lip Glow
10. Huda Beauty
Huda Beauty, founded by beauty influencer Huda Kattan, has taken the beauty world by storm with its high-impact products. Known for its eyeshadow palettes and liquid lipsticks, Huda Beauty is perfect for those who love to experiment with bold, vibrant looks.
Best Products:
- Huda Beauty Eyeshadow Palettes
- Liquid Matte Lipstick
- FauxFilter Foundation
11. Glossier
Glossier has built a cult following with its “skin first, makeup second” philosophy. The brand is known for its minimalist packaging and products that enhance natural beauty. Glossier’s Boy Brow and Cloud Paint are favorites among those who prefer a more natural, dewy look.
Best Products:
- Boy Brow
- Cloud Paint Blush
- Stretch Concealer
12. Estée Lauder
Estée Lauder is a classic brand that has stood the test of time. Known for its luxurious skincare and makeup products, Estée Lauder offers high-performance foundations and lipsticks that cater to a mature audience while also appealing to younger generations.
Best Products:
- Double Wear Stay-in-Place Foundation
- Pure Color Envy Sculpting Lipstick
- Advanced Night Repair Serum
Conclusion
With so many incredible makeup brands available, there’s something for everyone, whether you prefer high-end luxury or budget-friendly options. The key is to find products that work for your skin type, complement your style, and make you feel confident. Explore these top brands and discover the products that will elevate your makeup game in 2024!